by ysp Digital | Apr 29, 2022 | Diversity Marketing, Influencer Marketing
Diversity Awareness Month reminds brands of the importance of inclusion. Is your brand using Multicultural Influencers? If your answer is no, the correct answer is it should. Now more than ever, diversity and inclusion are essential in your marketing strategy, but... 
by ysp Digital | Mar 3, 2022 | Diversity and Inclusion
As our population grows, your customer base will continue to become increasingly diverse. Brands have new opportunities to present their business to persuade customers and demonstrate what they care about and how much they care. When you create an inclusive marketing... 
by ysp Digital | Feb 10, 2022 | Diversity and Inclusion, Diversity Marketing
African and Black cultures have influenced the core fabric and have been instrumental in shaping American culture for generations. From 1650 to 1700, the predominant kidnapped and enslaved Africans were from Senegambian West Africa. They were brought to South Carolina... 
by ysp Digital | Jan 15, 2022 | Diversity Marketing
January 15th was Dr. Martin Luther King Jr’s actual birthday. His renowned life, legacy, dedication, and passion for ending racism continue to mean so much to People of Color (POC). MLK was the original influencer of the civil rights movement that still impacts... 
by ysp Digital | Nov 17, 2021 | Diversity Marketing
Society has realized the importance of diverse and inclusive representation in media. Unfortunately, while brands see this as an opportunity, they often struggle with authentic, inclusive social media campaigns. The focus on diversity has never been this prominent....