Respect Hispanic Heritage Month

Respect Hispanic Heritage Month

Each year from September 15th to October 15th, the United States celebrates National Hispanic Heritage Month. Hispanic Heritage Month aims to commemorate and honor the cultures and histories of Hispanic Americans. Observing one’s culture should never be limited...
Diversity Matters

Diversity Matters

Thriving as a business in an ever-changing world is hinged on numerous things. In today’s society, marketing and advertising can be viewed as challenging if not done correctly, especially adopting diversity and inclusion to your strategy. Diversity and inclusion...
Diversity with Video Marketing

Diversity with Video Marketing

A consumer survey by Google and The Female Quotient reported that 64% of all respondents took some action after seeing an ad they considered diverse or inclusive. In addition, 74% of marketers say video has a better ROI than static imagery because consumers can easily...
Avoid Issues with Inclusive Marketing

Avoid Issues with Inclusive Marketing

In observance of Diversity Month, we ask you to reflect on your inclusive marketing practices. Have there been moments when you’ve missed the mark? Could you do better? With the explosion of social media marketing, we’ve been able to finally see the hidden...
BHM ~ Diverse Voices Speak

BHM ~ Diverse Voices Speak

Black History Month wasn’t always a “thing,” nor was it initially a month long. It was originated by Dr. Carter G Woodson as ‘Negro History Week” in 1926. The Civil Rights Era, combined with the refreshing ocean of Black love and pride, transformed the week into a...