Diversity Matters

Diversity Matters

Thriving as a business in an ever-changing world is hinged on numerous things. In today’s society, marketing and advertising can be viewed as challenging if not done correctly, especially adopting diversity and inclusion to your strategy. Diversity and inclusion...
Avoid Social Media Tokenism!

Avoid Social Media Tokenism!

As society increasingly values diverse and inclusive media representation, brands recognize the opportunity to connect with diverse audiences. However, many struggle to authentically execute inclusive social media campaigns that resonate with their target...
BHM ~ Diverse Voices Speak

BHM ~ Diverse Voices Speak

Black History Month didn’t always hold recognition, nor did it commence as a month-long celebration. Introduced by Dr. Carter G. Woodson in 1926 as ‘Negro History Week,’ the month’s evolution occurred as the Civil Rights Era unfolded, and a...